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May 2020

Your Pandemic Pivot – Why Every Business Needs One – ONLINE EVENT

May 28, 2020 @ 8:30 am - 9:30 pm

A conversation with TWIST Creative CEO & CCO, Michael Ozan, as he shares his insights on why you need a pandemic pivot. About this Event It's time to pivot your brand, your key messages, your sales process and your product. Right now! Big brands pivoted their message fast. Mike Ozan, a 25 year advertising veteran, writer and brand strategist will demonstrate what you need to know and deliver tools that will help you structure a DIY pivot. Your customers' problems…

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June 2020

The Civility Project – ONLINE EVENT

June 3, 2020 @ 12:00 pm - 1:00 pm

AMA Northeast Ohio is proud to present The Civility Project About this Event This judgment-free workshop is a safe place to talk, express yourself, and be OK with the outcome. The Civility Project goal: build healthy disagreement and dialogue. We will also explore the importance of building civility during a crisis.Celebrated journalists Nolan Finley and Stephen Henderson have been longtime friends, despite their different perspectives on pretty much everything. The one thing they agree on is the importance of their…

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Corona Marketing – What Marketers Need to Do Now to Survive the Pandemic – ONLINE EVENT

June 16, 2020 @ 12:00 pm - 1:00 pm

AMA NEO is pleased to present a conversation with Joe Pulizzi, Founder, Content Marketing Institute on marketing during a crisis. About this Event What we are all going through is tragic. But at the same time, now is when the greatest businesses of the next decade will be built. Now is the time when the most innovative companies take market share from those who are just holding on. To take advantage of this opportunity, Joe Pulizzi will share tested marketing…

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December 2020

Esports 101

December 4, 2020 @ 2:00 pm - 4:00 pm

Subnation, in partnership with the American Marketing Association of Northeast Ohio, invites you to Esports 101, an in-depth webinar on the current state of esports and the marketing opportunities associated with the fastest growing sector within the entertainment industry - competitive video gaming. The global video game market is projected to reach $159 billion in 2020 with esports accounting for $1.1 billion. For brands, there are a multitude of opportunities to align with this evolving sport, as well as gaming…

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Reach Your Potential on Amazon

December 21, 2020 @ 4:00 pm - 5:00 pm

View event recording: https://youtu.be/YI5f_8_JtZo Join us on Monday, December 21, 2020, from 4:00 p.m. - 5:00 p.m. to learn how you can optimize and scale your brand on Amazon by connecting your product to the right customer. Our featured speaker will be Emily Wilcox, Founding Partner at Elevate Growth Group where she is responsible for helping clients crush their sales goals on Amazon. Event link: https://us02web.zoom.us/j/82777366019 About Emily Wilcox: On a mission to drive e-commerce growth, she is focused on…

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February 2021

Brand, Audience and the Convergence of Business Outcomes

February 5 @ 3:00 pm - 4:00 pm

This virtual workshop will feature a conversation with leaders from the agency Adcom. About this Event The session will cover four topics and will include an audience Question & Answer session. Discuss Adcom’s approach to brand/health and audience engagement and the convergence of business outcomes What did brands learn in 2020 (COVID + Social Justice) and what changes will we see applied going forward Marketing and brand trends in 2021 + advice for brand managers and CMOs Super Bowl Ad…

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April 2021

Google Analytics for Beginners and Advanced.

April 29 @ 11:30 am - 12:30 pm

Google Analytics for Beginners and Advanced. In this deep dive of Google Analytics' Universal Analytics, IQ Certified Ben Holland discusses what you need to know to become an analytics pro. First Ben will cover the admin section of the platform letting you know how to filter out company IPs, clean up your data, how to use views, and more. Then Ben will cover what the front end of analytics does and what to pay attention to. After this Ben will…

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May 2021

What’s in a name – A discussion of marketing roles in today’s business

May 3 @ 5:30 pm - 6:30 pm

A look at current marketing roles and objectives and how things are changing.  This will be a great discussion for those that are looking to better organize or plan their marketing teams.   We will look at roles from a historical stance vs today's roles and discuss marketing focus across a variety of categories with a diverse panel of marketing leaders.   Join the online webinar here: https://us02web.zoom.us/j/87561791143   Moderator: Justin Kalvitz - VP Programming AMA NEO Board of Directors   …

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Startup and Small Business Marketing: Sponsorships Work!

May 26 @ 4:00 pm - 5:00 pm

Roger Jones, Director of Corporate Partnerships for the Cleveland Browns talks sponsorships & how they can work for small businesses.   Join the webinar here: https://us02web.zoom.us/j/84968253370

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June 2021

Creating and delivering awesomeness to customers, employees and stakeholders

June 29 @ 2:00 pm - 3:00 pm

Shamrock is a results -focused, creative-minded full service marketing company. We specialize in generating ideas, aligning the products and services and creating the efficiencies that help companies thrive. We are a team of doers, go-getters, and problem solvers that have a deep understanding of business and marketing and can help you tell your story with marketing solutions that make sense for you and allow you to make the meaningful and memorable brand connections. While our services and technologies have evolved…

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