Volunteer Spotlight: Matt Holtwick

Matt Holtwick is the Social Media Volunteer for the communications committee. His role is to promote the Cleveland AMA, its events, and any other activities aimed at connecting and engaging the Northeast Ohio marketing community through Facebook, LinkedIn, and Twitter. Matt provides social analytics data for the Communications Committee by writing a monthly report to keep the rest of the team updated on how our efforts are going.

Who are you?
I grew up in Elyria, Ohio and attended Bowling Green State University where I received a B.A. in Sport Management.  After graduation, I had the honor of joining the Athletic Department of my alma mater and having roles in both the Marketing Department and Ticket Office. In 2010, my wife and I moved back to the Cleveland area.  It was then that I accepted a position in the Technical Service Department at Enerco Group Inc. (Mr. Heater).  From there, my position grew to being responsible for the Social Media, Interactive Media, and Brand Defense.

What is your position within the AMA?
I currently work as a Social Media Volunteer for the Communications Committee.

Why did you join the AMA?
I had a student membership of the AMA when I attended Bowling Green and my membership expired after graduation.  After getting more involved in marketing at Enerco Group Inc., I knew the AMA would be a perfect place to learn even more about the trends and best practices of the ever-evolving world of marketing.

What do you love about volunteering?
Getting to know the people involved with the Cleveland AMA is what I love about volunteering.  I have learned so much from both the membership and the committees that I can use in my career.

What are your hobbies?
My hobbies include Triathlon (Swim, Bike, Run), Curling (Winter Sport), and watching Cleveland Cavaliers basketball with my 2-year-old son Camden.

What are three interesting facts about you?

  1. I participate in the sport of Curling that everyone sees on TV every four years in the Olympics.  The people who slide rocks down the ice and yell at everyone.
  2. I probably know every line and bit of trivia of every episode of Seinfeld ever made.
  3. My wife’s and my favorite place on Earth is Mackinac Island.

What are your career and/or personal ambitions?
In my career, I’d like to continue to grow my skills in digital and social marketing while expanding to writing more content and learning more about analytics.  Personally, I’d like to one day do an Ironman.

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