The social sphere is noisy: droves of plugged-in customers are tapping away on their devices of choice, sharing, searching, contributing, consuming, buying, etc.
The way consumers connect with brands and each other is changing because of the explosive growth of mobile over the recent years. This has created exciting opportunities and new channels for marketers, but definitely doesn’t come without its challenges.
In today’s competitive environment filled with technological advancements it is vital to be wherever your customers may be looking for you, and talking about you. So here are 5 Starter Tips for Growing Your Business Online.
Not quite, but recent AMA resources remind us that the mobile movement continues to drive everything.
It could be because of my recent career change. I’ve been with a couple advertising agencies over the past 15 years, but I really liked the way this particular agency approached and excelled at Integrated Marketing Campaigns.
In the average day of a busy public relations and or marketing professional, video (or digital film as it is now known) is an extension of the brand they are representing. Beyond the buzz words and captivating images and sounds, the actual nuts and bolts of the digital work takes a degree of craftsmanship that can seem unfamiliar.
A website audit is a deep review of several best practices in technical, content and promotional aspects of online marketing.